Sugar’s Creative Work on Park Street Cantina’s Day of the Dead: Ohio Logo Design

At Sugar, a graphic design studio in Columbus, Ohio, we’re always excited to collaborate with local businesses to bring their unique visions to life. We had the opportunity to work with Park Street Cantina, a vibrant Mexican-themed bar located in the heart of Columbus’ Arena District. The project was to develop a new logo and brand identity for their annual Day of the Dead event. Our task was to create something that captured the lively spirit of the celebration while staying true to the bar’s fun and festive atmosphere. It was the perfect project for applying our Ohio logo design expertise.

For the Day of the Dead event, Park Street Cantina wanted a bold and memorable logo that would stand out and draw attention to this popular annual celebration. The event, which celebrates Mexican culture and tradition, required a design that was colorful, energetic, and full of life—just like the holiday itself. Our goal was to blend traditional elements with a modern twist, ensuring the design was both respectful and eye-catching.

Ohio Logo Design: Creating a Festive Identity for Park Street Cantina

Ohio logo design isn’t just about creating something that looks good—it’s about making sure the logo reflects the spirit and energy of the event or business. For Park Street Cantina’s Day of the Dead, we used vibrant colors and playful, bold typography to create a logo that feels festive and inviting. We incorporated imagery like skulls and marigolds, which are symbolic of the holiday, while maintaining a modern design style that felt right for the bar’s brand.

The logo had to be flexible enough to work across a variety of marketing materials, from posters and social media to merchandise and event signage. We made sure it was clean, yet impactful—something that would stand out in both large-scale print and digital formats.

Designing a Website to Match the Festive Logo

Along with logo design, we also helped Park Street Cantina with a simple yet effective website for their Day of the Dead event. The website needed to capture the same vibrant energy as the logo, providing event details like special promotions, drink menus, and live entertainment schedules. We ensured the website was easy to navigate and fully responsive, so guests could quickly find the information they needed.